LORAfied Launches Debut Handbag Collection
PRESS RELEASE
February 23, 2026
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Launched at #1 New Release in Women’s Crossbody Handbags on Amazon
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Affordable LORAfied Hermes Evelyn Bag Dupe – Available Now
Pre-order her debut cookbook The LORAfied Cookbook: Easy Recipes and Budget-Friendly Hacks For Feeding the Whole Family! – HERE
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Lora McLaughlin Peterson, aka LORAfied, has captivated almost 3 million fans across social media with her tips to make life just a little easier. With her life-changing savvy shopping hacks, easy recipes, and simple hosting guides, she’s become the internet’s most trusted source to make your life ““fancy yet frugal.”
On Friday (2.20), the LA-based lifestyle expert and mom-of-three just launched her first-ever line of products: the LORAfied Hermes Evelyn Bag Dupe.
“We all deserve luxury, but luxury we can afford,” said Lora. “I don’t think anyone should have to choose between a handbag they love and a vacation for a family of four for a week, but that’s what life has come down to. These unattainable luxury items we think will change our lives and make us happier, but they don’t. Yet, we still want to feel good carrying something special, so I’ve created my very first “Dupe” NOT a knock-off, not a cheap fake, a quality dupe at a fraction of the price. I hope you love it!”
See the LORAfied Hermes Evelyn Bag Dupe here
Upon launch, the bag landed at #1 New Release in Women’s Crossbody Handbags on Amazon, and SOLD OUT within 30 minutes in both Camel and Black colors. With more products to come, the line will change the way people see luxury items; not an extravagance for few, but an achievable purchase for all!
Echoing the goal of making life just a little easier, Lora’s debut cookbook The LORAfied Cookbook: Easy Recipes and Budget-Friendly Hacks For Feeding the Whole Family!will release on May 5 via DK. The cookbook will feature 100 recipes and household hacks, offering easy ways to keep mealtime a breeze – no exhaustive steps, lavish ingredients or lengthy preparation times required.
Lora’s expertise has been featured on TODAY, Live with Kelly & Mark, The Drew Barrymore Show, SHERRI, Martha Stewart Living, Woman’s World, Parade, and more—cementing her place as one of the most relatable, resourceful voices in lifestyle content today.
